Digital Marketing Executive

Dubai, UAE

Hoddle is a leading digital asset technology platform providing fully insured storage deep-cold storage for crypto assets.

Department:          Marketing & Communications

Role:                          Digital Marketing Executive

Location(s):             Dubai, United Arab Emirates

Remote:                   No

Time:                         Full-time or Contract


  • Marketing
    • Set go-to-market strategy for product launches and new market expansion.
    • Create effective campaigns across a host of channels, including online and offline.
    • Report key insights and use these findings to develop future campaign planning and execution.
    • Execute multiple aspects of marketing, including branding and positioning, product marketing, paid marketing, education and engagement campaigns, events and communication.
    • Collaborate with Operations, Product & Design to fuel ongoing product adoption, product launches, and product localization efforts across multiple markets.
    • End-to-end strategy and execution of media buying on core paid social channels in order to drive towards ambitious user growth goals while maximizing ROI.
    • Work closely with the Product & Design team to create positioning and messaging that resonates with the target audience.
    • Set up sales documentation (brochures, links, etc) for white label partners.
  • Admin
    • Implement an analytical framework to measure and report on the performance of marketing initiatives.
    • Keep an up-to date understanding of user preferences, competitor offerings and market trends.

Skills & Experience

  • Understanding of new fintech technologies including blockchain
  • Plus if:
    • Previous experience working in a startup environment
    • Experience with marketing tactics including SEO, SEM, programmatic ads, social media, PR, email, events, sponsorships, or content
    • Experience marketing fintech or crypto products



  • 5+ years of marketing experience.
  • Strategic problem solver, and have a track record of building and executing on marketing strategy.
  • Experience developing strategy and running campaigns across multiple markets.
  • Ability to plan and execute on multiple projects at once.
  • Clearly articulate the essence of products and the value they create.
  • Fantastic English communication skills, both verbal and written.
  • Able to visualize data using tools like Tableau to manipulate data and extract insights.